The Media Insider Podcast

The Media Insider: Episode 9 - Group Editor of IDG’s B2B titles including TechWorld, on what makes good content

March 16, 2020

Scott Carey oversees stories on ComputerWorld, TechWorld, CIO and more with an audience of up to 3 million page views a month.

In this episode he shares exactly what he's looking for in a story for their different audiences, how to pique the interest of a journalist on his team and why they don't 'do' thought leadership.

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